TherapyAir Smart / Clean air without compromise. Creative for Zepter

I've designed creative visuals for TherapyAir Smart that convey its unique selling points effectively.

TherapyAir Smart
Headline: Clean air without compromise

TherapyAir Smart. Clean air without compromise. Creative for Zepter

TherapyAir Smart is a high-end air purifier that combines advanced technology with a sleek design. It is designed to provide clean air in any environment, making it suitable for both home and office use. The device is equipped with a powerful filtration system that removes 99.9% of airborne particles, ensuring a healthy and safe environment.


TherapyAir Smart. Clean air without compromise. Creative for Zepter

Visual is a metaphor that conveys the message that TherapyAir® Smart does its job perfectly in any conditions. No matter how difficult or unfavorable the environment is, the device creates its own zone of clean air. Visual elements, such as green trees, crystal clear water and the dominant blue tone, contribute to the feeling of peace and purity, creating a strong metaphor of an oasis - a place where technology and nature work together for perfect conditions for health. This visual is an initial one and opens the possibility of developing the entire campaign through a series of different "extreme" scenarios where TherapyAir Smart as the main hero solves the problems of air pollution.

This campaign is flexible, easily adaptable and adaptable to different media channels.